This post may contain affiliate links. Please read my full disclosure
Wouldn’t it be great to have a part-time gig and make thousands of dollars a month, in your spare time? I know, sounds like the typical line of B.S. A lot of full-time jobs don’t even pay that well !
This post may contain affiliate links. Please read my full disclosure
Here on The Wary Worker, I take a look at a lot of side gigs and easy ways to make money online. Some of them sound promising; a lot of them suck. But if it sounds like a winner, I want to share it with ya’ll. Like the one I’m bringing to you today.
I want to talk about what I think is the best side gig that can have you earning thousands every month without putting in a lot of hours.
I’m talking about making money as a Pinterest Manager for bloggers. Working just a few hours a day…or week.
If Pinterest is your hobby, why not turn it into a money-maker ? And with the help of a boat-load of the best resources, both free and paid, from the best knowledge-heads out there, it’s easier to do than it sounds.
Here’s how to do it.
What Is This Pinterest Side Gig ?
I’ll get right to it: what I’m talking about is doing Pinterest Management for businesses and blog owners.
Unless you never, ever look up anything online, I’m going to assume you know a little bit about Pinterest, one of the main marketing platforms bloggers and business owners use to get customers and readers. As of today, this visual search engine has over 200 million users every month with 50 % of them turning into paying customers.
So, whenever I’m looking for legitimate online jobs, I always come across a lot of them that are in the social media field. It’s incredible how many different areas of social media marketing there are, all of them money makers, with the industry standard charge being anywhere from $1,000 to over $4,000.00 a month per client.
And as I look at all the social media jobs, the most requested services out there today is a Pinterest Manager
A Pinterest Manager creates, updates, and pins content to Pinterest boards. This also may include setting up Pinterest accounts, creating and organizing boards, joining group boards, and creating graphics.
So I got to thinking: why does this have to be a full-time job? Why not scale it down and turn it into a side gig ?
And by side gig, I mean part-time, after your 9-5 job, whenever-time. Your call.
How cool would that be ?
Why Is There A Need For Pinterest Managers ?
Speaking for myself, there’s not enough hours in the day to manage my Pinterest account. I’m a blogger who would rather write than create Pins. I can write a post in 4 hours but spend at least 2 hours trying to create a nice looking Pin worthy of getting traffic to that post.
I know I’m not alone.
All bloggers want more internet traffic.
All business owners want more customers.
That’s why they turn to Pinterest to tap into the enormous number of users and shoppers.
And that’s why they pay people to do their Pinterest management for them.
What Experience Is Needed ?
Think you need a ton of experience to do this awesome little hustle? Nope ! You don’t need to be technical, you don’t need a website, you don’t need to have a Pinterest following and you don’t need to have experience in social marketing.
But you should know how to use Pinterest.
And if you don’t know how to use Pinterest, you need to want to learn (with the resources I outline below).
You should know things like these:
- How to create and Edit Pins. Canva is a great, free Pin creator. It’s easy to use, too !
- Where and how to source images. I love Pexels, Pixaby, and Unsplash for FREE images that don’t require attribution
- How to create Pin Templates for each Client. Creating a template for each of your clients makes it way easier to whip-out the Pins
- How to write descriptions for each Pin that include keywords relevant to the blog Post
- Know how to set up boards
And, to amplify marketing strategies, it’s a good idea to know how to join group boards and automate Pin schedules. If you don’t know how, you can learn these things in the resources below.
You also need to be OK with being a freelancer.
Here’s a free primer on how to get going as a freelancer on Upwork
Like any job, the better you are, the more you can potentially make. I scanned through Upwork and found the average rate paid for Pinterest management to be just over $34.00 an hour. Pretty darn good if you ask me.
And what’s cool about this awesome gig, besides the work-whenever-and-as-many-hours thing, is you can get started just about NOW.
How To Get Started
Ok, so now that your interest is piqued, you’re thinking of making a go of it. But you’re still a little hesitant, right? Especially when it comes to the “freelance” part. Yeah…that’s that hardest part. Getting the clients. So, here’s what I consider the best freelance resource, thanks to Pat Flynn of Smart Passive Income. It’s only 10 minutes and well worth the watch.
Then, when you’re done watching this video, check out the online reading resources I listed below.
The Best FREE Resources Are…
Being your resource guinea pig, I’ve scoured a lot of blogs, articles, and online courses to find the most efficient way to make a go of being a Pinterest Manager. I even tapped into my base of experts in social media to see what information they have to share.
Here are the best FREE Pinterest resources I have explored, starting with the one that taught me the basics that I think everyone who wants to manage Pinterest accounts needs:
Published by Kissmetrics, a very well respected social media firm, this is a lengthy read but there is so much information here. Even though this article is about your Pinterest account, all the information is actionable for anyone’s account. So, as a Pinterest Manager for any business or blogger, you’re stocked with great advice.
- It talks about how to create popular Pins and get them seen and shared
- Learn the best time of day to Pin
- How to connect the Pins to other platforms
- How to do SEO for the Pins
- And the most important factors to get more followers.
Created by BufferApp, a social media management app, this is a great read that sorts through the most popular Pinterest marketing tips out there today and which ones works best and why. From creating the right sized images to writing better description, these tips are so helpful for anyone who dabble with Pinterest.
- What are the best times of day and how often should you Pin
- What you can do to get your Pins more noticeable
- How to write better Pin descriptions
- Image strategies that appealing to visitors
In my opinion, the #1 social media learning blog, Social Media Examiner is “your guide to the social media jungle”. Another long article but packed with a ton of tips to get Pins noticed.
This blog shows you how to research the best search terms for any Pin you have as well as how to optimize boards and profiles.
Although this article is about being a Virtual Assistant, and not specific to Pinterest, managing Pinterest accounts is a highly sought-after skill Virtaul Assistants bring to the table that bloggers willingly pay for. What you’ll read is pretty much spot-on whether you become a Pinterest Manager or a Virtual Assistant. Written by Gina Horkey, an actual Virtual Assistant, It’s an easy read and it covers a lot of the BASICS, like what you need to know, what kind of virtual assisting you can do and what you might be able to charge.
This article is just a primer because it is so basic, but Gina does have a paid course you can take that covers just about everything you need to know to be a Virtual Assistant. And being a Pinterest specific VA is a popular, in-demand virtual skill bloggers pay big money for. (oops…this paragraph should have gone in the next section…)
- You will learn how to launch your Pinterest Management / VA service
- You will be able to determine what you should charge clients
- How to ace interviews
- Where to get clients
- They will even help you find clients through their extensive base of client leads
The Best PAID Resources Are…
So I read through all of these resources. Some repetitive information, some new stuff, all very useful. Unfortunately, some of the nitty-gritty is missing, like how to get the work and charge for the service. I think a lot of people like to keep that information a secret. You know, competition and all 🙂 .
And remember, you want this to be a part time gig. And, maybe even more importantly, you don’t want to be bogged down trying to find clients. Ugh. I can’t stand doing that.
So, still being your resource guinea pig, I bit the bullet, opened my wallet, and spent $170.99 for two different online courses (one was $11.99, the other $159.00)
I’m never too crazy about spending money, but I think it’s well worth it because I knew I wasn’t getting everything from the free stuff. It always seems to go that way. Sigh… Anyway, these are top-rated online courses I studied and recommend:
This is a top-rated online course created by JC Marzett, a business strategist for over 27 years. This is a 2.5 hour, 27 lecture, on-demand, lifetime access course that you can refer to as often as you need to. Even though it is geared towards utilizing Pinterest for your blog or business, you can implement what you learn and charge others for your service.
- How to set up a Pinterest business account
- Learn the “must-have” boards
- Determine what customers really want
- How to drive traffic to your blog
Personally, if I knew of this course earlier, I would have gone straight to it and skipped the rest because it literally covers EVERYTHING. This is a very comprehensive course created by two gals who can put their money where their mouths are. What I love best are the modules that cover how to get clients and how to expand your practice. What I love least is the cost, $159.00, and there is currently a wait list for the next session.
- This course will teach you how to use a popular image editing tool to create Pins
- How to pitch your services and get new clients
- You will learn the best way to use Pinterest scheduling tools
- The best way to set up and navigate business the Pinterest Business platform
- How much to charge for your services
Do It Now And Start Making Serious Money Working Part Time
This is by far the most legitimate way to make money working part time on Pinterest. As a side earner, you’ll still have time to do what you normally do and still make enough to quit your day job.
Are you ready to get started today ?